ça va de soi


/ Art Direction
/ Graphic Design
/ Writing
/ Still Photography
/ Product Photography

/ Ecommerce Photography
/ Digital Strategy

/ Website Design
/ Paid Advertising

You don’t go to ça va de soi to simply adorn yourself, but rather to satisfy a need for a higher standard.
To satisfy your higher standard. At ça va de soi you are choosing what deserves to be appreciated, worn and, above all, lived in. This experience will draw you back, again and again, sometimes even to the same garments... sweaters, T-shirts, dresses, cardigans... Why? Because you know you will find them in the noble materials you want and need, in cuts that flatter and in shades that uplift and brighten from within. 

It’s very simple. Lasting and functional, ça va de soi is inspired by real life. It brilliantly captures all the nostalgia of the timeless cuts and elegantly bestows upon them a modern appeal that carries them into the present, sustainably. The approach is clear, direct, and never strays from the path. Between the permanent collection and the avant-garde creations that punctuate the seasons, the com¬mon thread never breaks. 

A ça va de soi garment never fades, never breaks down. It’s up to the task. It’s here for the journey, living, growing with you.

/ Projects